Greenway Plaza HUB
Ziegler Cooper assisted Parkway with a phased revitalization of the 10-building campus at Greenway Plaza. Staggering the renovation work allowed for uninterrupted workflow and avoided spoiling the use of and access to the campus for tenants and visitors while the extensive work progressed. The vision is to create a work/live/play campus where all different user types can find space solutions to support their needs and foster a sense of community.
Bold new graphics help reinforce connections to the HUB with other buildings and its reinvigoration as a public destination on campus. With numerous popular dining options and varied retail offerings, the HUB is a lively community amenity organized around a sunken lounge and entertainment core. The core is flooded with daylight through two central skylights.
A programming manager ensures that regular lectures and entertainment, such as weekly live music events occur weekly to help foster a sense of community on the campus.
The first coffee shop from owners David Buehrer and Ecky Prabanto in 2009 was in a small, 300 square foot retail space at Greenway Plaza. Sharing and communicating both quality and relationships, as well as sourcing and serving quality coffee, is what this place is all about. With the help of Parkway Properties, they relocated to a highly visible and more accessible location in the heart of the Greenway Plaza HUB food and retail area. More than doubling their square footage, Ziegler Cooper reorganized the layout to provide an unparalleled coffee and tea experience that is open on all sides.
The space is also more appropriate for multi-generational and multi-purpose gathering and working. This new coffee bar layout explores a live-edge walnut bar top paired with crisp textural lines of painted metal angles that serve as a back drop and creates more focus on the community/customer than the prior location. The assembly of simple textures brings richness and comfort to the space and keeps the interior atmosphere refined and light. Texture, pattern, and various materials are woven through the space along with varied service heights to encourage customer interaction. The curated furniture and fixture elements combine to form a unique take on the GW Coffee and Tea’s customer focus roots—a celebration of texture, materiality and locale that is consistent with the Eastman ethos of high quality, local ingredients.