Gables Crimson Signature Collection – Luxurious Urban Living at its Finest

Densification of the Urban Core

With the rapid growth of Houston and further densification of its urban core, let’s take a closer look at some recently completed high-rise mixed-use apartment projects to see what role they may be playing in our city’s urbanization. This new development provides the hustle and bustle of urban life that comes with the ability to walk where you need to go. Density allows you to also enjoy a high concentration of culture and convenience. However, it is still a pretty new concept to Houston. With it, lifestyle hounds are reexamining the suburban sprawl model and flocking to our inner-city neighborhoods.

A Solution to the Turnkey Lifestyle

Gables Crimson is designed to offer an exceptional upscale lifestyle located right in the heart of River Oaks District. The 14-story “Super Midrise” is designed to accommodate every need of downsizing empty nesters for a life of convenience and simplicity. From the moment you walk into the lobby, you experience the hospitality feel and sophistication of a five-star hotel, where you are greeted by a concierge in the comfort of a grand living room and the warmth of a central fireplace. Each unit is designed to provide residents with graciously appointed kitchens, living rooms, master bedrooms, baths and closets that are luxuriously sized and finished to please the discerning eye of someone leaving their lifelong home. At The Crimson, residents become renters-by-choice. Looking for a turnkey lifestyle, they choose this unique development as an alternative to condominium living due to its boutique nature and larger apartments.

A Benchmark for Luxury Living

An added attraction to the building’s eastern façade along Westcreek Lane, The Crimson includes unique townhomes with access to private courtyards. The articulation of the façade offers a sense of connection to the neighborhood and a sense of belonging in the heart of a bustling city. The Crimson also serves as a benchmark for living in the highly desirable River Oaks Shopping District, home to luxury retailers, restaurants, and entertainment. The 14-acre mixed-use development affords its residents convenient walking access to Equinox Fitness and Spa, iPic Theaters, and celebrity chef restaurants with indoor and outdoor dining experiences… luxurious urban living at its finest!

Large Scale Urban Districts

This development is playing the key role of reinforcing the importance of neighborhoods to those searching for a more cultured, simplified, and convenient urban lifestyle. With Houston at an early stage of urbanization and densification, the design of mixed-use neighborhoods will continue to reshape our city’s skyline for years to come. This neighborhood becomes a part of larger scale urban districts that reinforce mankind’s fundamental need for social interaction and a sense of belonging. Our twenty-first century challenge is to create more walkable urban districts for a less auto dependent and more sustainable future.

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About the Author

Scott Ziegler, AIA

As Founding Principal of the firm and leader of the Urban Architecture Studio, Scott’s design experience reflects his belief that inspirational architecture enriches people’s lives, uplifts the human spirit, and provides a constant vision of excellence. As Residential Senior Practice Area Leader, Scott plays an active role in shaping the urban landscape through the firm’s built works and his published writing in professional journals on the subjects of sustainable urban growth strategies and high-density mixed-use developments.

Scott Ziegler, AIA

Senior Principal

Senior Principal

Scott Ziegler